The UBC TALKS webinar organised on 24 September 2024 focused on the concept of the Sustainable Urban Mobility Plans (SUMPs), and what benefits that active mobility brings to cities. As cities across the Baltic Sea Region aim for climate neutrality and the wellbeing of their citizens, SUMPs gain a foothold as a strategic tool to promote active and sustainable mobility. The webinar features a series of case studies that illustrate how UBC member cities like Turku, Greifswald, and Panevėžys are utilising SUMPs to guide their transition toward sustainable mobility.